Roxanne Bartley’s entrepreneurial journey began over three decades ago when she first ventured into the accounts receivable management (ARM) industry. With a keen eye for identifying opportunities and a relentless drive to succeed, she quickly made a name for herself as a dynamic leader and visionary strategist.
Prior to joining TRAKAmerica’s executive leadership team in 2023, Bartley carved out a remarkable path as the chief executive officer of Bartley Ventures LLC, a renowned sales and marketing consultancy headquartered in Tampa, Florida. Recognizing her unparalleled expertise and proven ability to drive revenue growth, TRAKAmerica recruited Bartley to spearhead its sales, marketing and strategic partnership initiatives as chief revenue officer.
TRAKAmerica is a technology-driven organization providing master servicing of legal recovery solutions. The firm’s focus is on maximizing client value while maintaining the highest levels of control and compliance by employing strategic management solutions, advanced modeling, comprehensive analysis and hands-on data management techniques.
In her role at TRAKAmerica, Bartley is responsible for charting the company’s strategic direction, driving revenue growth, and enhancing the overall customer experience. By building a high-performance team and fostering a culture of collaboration and innovation, she is poised to elevate TRAKAmerica to new heights of achievement and establish it as a dominant force in the ARM industry.
“Through her entrepreneurial journey, Roxanne Bartley has exemplified the transformative power of vision, determination and relentless pursuit of excellence,” said her colleagues. “Her story serves as an inspiration to aspiring entrepreneurs and leaders, showcasing the limitless possibilities that await those who dare to dream big and pursue their passions with unwavering commitment and perseverance.”
Bartley is a recognized thought leader on technology, diversity, and outsourcing and presents on these topics throughout the year at a multitude of industry conferences and events.
“She fosters an environment of open communication, trust, and respect, where clients and colleagues alike feel heard, valued, and supported in their professional growth and development,” said her staff. “She has a firm belief in teamwork and building collaborative relationships within her company and throughout the industry.”
According to Bartley, her success is something she appreciates every day. “My days begin and end with gratitude for my blessings,” she said. “Throughout the day, I try my very best to do everything honorably, trying to fulfill my God-given gift of helping others grow.”
