Recognizing 100 CEOs & C-level Executives
David Gerovac Canyon Building & Design

David Gerovac

Owner

Canyon Building & Design

Location: AZ

Founded: 1999

Industry: Construction

According to David Gerovac, when you start a business from scratch, you risk everything. “As an owner, that risk never reduces,” he said. “Your reputation, your loyalties, your morals, your finances, and even your family are at risk during different moments throughout; however, a strong leader reduces risk by listening and giving everyone a voice.”

His ability to embrace risk, alongside tenacity, is what has led to the success of Canyon Building & Design, said the two-time Titan 100. Canyon Building & Design is a full-service commercial general contracting firm building anything from car dealerships to schools to medical facilities. The firm has a mission to build confidence in its clients by providing the best service they have ever experienced.

Over the past year, Gerovac said his primary focus has been on refining the company’s communication channels and gaining a deeper understanding of its market base. “By fostering a culture of growth and innovation, we’ve embraced technological advancements to optimize project management processes and cultivate enhanced communication and collaboration among our teams,” he said. “Through strategic investments in cutting-edge construction technologies and methodologies, we’ve significantly bolstered our efficiency and productivity, solidifying our position as a leader in the industry.”

His approach to growth is characterized by relentless pursuit and adaptability, said Gerovac. “We’ve embraced forward-thinking initiatives and swiftly adjusted to changing market dynamics, maintaining our edge,” he said.

Gerovac said his leadership journey has been marked by profound lessons, particularly in the realm of adaptability and resilience amidst uncertainty. “The rapid pace of change in the industry has underscored the importance of flexibility and open-mindedness in maintaining organizational momentum,” he said. “Rather than perceiving challenges as impediments, I’ve come to view them as catalysts for growth and evolution.”

One significant realization has been the critical role of effective communication throughout an organization. Keeping all stakeholders informed and fostering collaborative efforts to leverage each other’s strengths has proven instrumental in overcoming obstacles, said Gerovac. “This past year has affirmed that true leadership lies in empowering others to surmount challenges collectively,” he said. “It’s about instilling confidence, providing guidance and creating an environment where individuals feel supported in their endeavors.”

This realization has also led Gerovac to continue mentoring the next generation of leaders. “As we invest in the growth and development of the next generation of leaders, we solidify our commitment to excellence and sustainability, laying the groundwork for a prosperous future,” he said.

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My superpower is Tenacity

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