Recognizing 100 CEOs & C-level Executives

Jerry Gennaria

President & CEO

TOKY

Location: St. Louis, Missouri

Founded: 1997

Industry: Marketing & Advertising

Jerry Gennaria, President and Chief Executive Officer of TOKY, is a leader whose career is defined by a passion for design and a dedication to storytelling. With decades of experience in branding and marketing, Gennaria has positioned TOKY as a premier agency serving cultural and educational institutions. His ability to combine strategic insight with creative expertise has been instrumental in shaping the agency’s success.


Over the past three years, TOKY has experienced significant growth under Gennaria’s leadership. The agency has expanded its client base, enhanced its service offerings and solidified its reputation for excellence. Gennaria attributes this success to a forward-thinking approach that prioritizes flexibility, creativity and employee well-being. By fostering a culture of innovation and embracing technological advancements, TOKY is well-equipped to navigate the ever-changing landscape of the marketing industry.


Gennaria’s vision for the future of work is centered on adaptability and collaboration. He believes that empowering employees to explore new ideas and embrace diverse perspectives is key to driving success. This philosophy has not only fueled TOKY’s growth but also created a work environment where creativity thrives. To Gennaria, adaptability is more than a strategy—it is a core value that guides the agency’s operations and ensures its long-term relevance.


Under Gennaria’s leadership, TOKY has also prioritized community engagement and industry thought leadership. He frequently speaks at conferences, sharing insights on branding and the intersection of culture and commerce. Gennaria’s dedication to his craft has earned TOKY numerous accolades, including recognition for its impactful campaigns and innovative design solutions. By collaborating with clients in the nonprofit and education sectors, Gennaria has ensured that TOKY’s work not only drives results but also contributes to meaningful societal change.


As a Titan in his field, Gennaria’s impact extends beyond the agency. He is deeply committed to mentoring the next generation of creative leaders, offering guidance and opportunities for growth. He has also been instrumental in fostering partnerships between TOKY and local organizations, amplifying the agency’s impact on its community. His insatiable curiosity and commitment to excellence have earned him numerous accolades, but his greatest achievement is the culture of innovation he has cultivated at TOKY. Gennaria’s leadership inspires others to think boldly and pursue their passions with purpose.

His journey serves as a reminder of the transformative power of creativity, and he continues to challenge conventional thinking while driving TOKY to new heights. As Gennaria looks to the future, he envisions TOKY playing a leading role in redefining how organizations connect with their audiences, using innovative strategies that blend creativity and technology seamlessly.

Presented by:

“By collaborating with clients in the nonprofit and education sectors, Gennaria has ensured that TOKY’s work not only drives results but also contributes to meaningful societal change.”

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