As a female executive, Kelly Lazuka has led by example, consistently proving that effective leadership transcends gender boundaries. “Leadership for me, is not just a tile, but a commitment and a privilege to uplift and guide others,” said Lazuka. “I continually work to cultivate a workplace culture that thrives on diversity and inclusion, harnessing the unique strengths and perspectives of each team member.”
These qualities are what led Fullerton to seek out Lazuka to serve as the CEO and spearhead a transformation with a mission to take the organization to unprecedented heights of revenue and service excellence.
As a national turnkey provider and expert in industry technology and comprehensive solutions, Fullerton specializes in delivering exceptional service for a wide range of wireless and wireline infrastructure projects in the telecommunications industry. Fullerton’s core purpose is to provide solutions that empower individuals, businesses and communities to thrive in an interconnected world by upholding the highest standard of customer service, expertise, quality and integrity.
Lazuka jumped in as the CEO and worked with Fullerton’s customers to redefine the company’s presence and the marketplace and change the perfection of the company. “Kelly’s forward-thinking approach has not only ensured the organization’s relevance but has also pushed boundaries, setting industry benchmarks,” said her colleagues. “Passion fuels her every endeavor and it’s the fire that drive’s Kelly’s relentless pursuit of excellence.”
In just one year’s time as the CEO of Fullerton, Lazuka has been instrumental in enhancing the team’s capabilities, refining systems and streamlining processes to elevate customer service quality. The firm’s dedication to operational efficiency resulted in a 3-percentage point increase in profit margins and a 21-percentage point increase in net revenue per employee.
The growth of the company over the last three years has been marked by a strategic approach to talent acquisition, fostering collaboration, adopting a customer-centric focus, improving financial performance, enhancing operational efficiency and providing a more profitable product selection, said Lazuka.
Under Lazuka’s leadership, an Employee Engagement Committee was formed to cultivate a more inclusive, collaborative and supportive company culture, ultimately reducing turnover by 8 percent. “Our talented team members now feel valued, empowered, and inspired to contribute their best,” said Lazuka.
Passion is the lifeblood of her career, said Lazuka. “It’s a fervor that is deeply embedded in my work and it’s this very passion that keeps me relentlessly committed to achieving success, even in the face of formidable challenges,” she said. “I’ve found the key to maintaining our team’s motivation and keeping our customer-centric focus unwavering is to stoke the flames of passion for our work.”
For her work in the industry and dedication to advocating for women in leadership roles, Lazuka has been named a titan.