Recognizing the transformative power of artificial intelligence in the business landscape, Noelle Kerimes joined Quantiphi with the vision of revolutionizing how AI is marketed and perceived in the industry with an emphasis on responsible AI.
“From the onset, Noelle demonstrated a rare ability to inspire and lead,” said her colleagues.
Quantiphi is an award-winning AI-first digital engineering company with a mission to help customers reimagine and realize transformational opportunities at the heart of their business. Since its inception in 2013, Quantiphi has solved the toughest and most complex business problems by combining deep industry experience, disciplined cloud and data-engineering practices, and cutting-edge artificial intelligence research to achieve accelerated and quantifiable business results.
As the global head of marketing, Kerimes has been instrumental in shaping Quantiphi as a pioneering force in the AI industry. “Noelle’s story begins with a deep-seated passion for marketing and a keen eye for emerging trends,” said her colleagues. “What sets her apart is her ability to instill a brand-new vision in the team; she is not just a leader – she is a visionary who has successfully communicated and implemented a forward-looking strategy that aligns with Quantiphi’s goals and aspirations.
In her role, Kerimes orchestrated a radical transformation of the marketing team that has evolved into one of the best-performing units in the company. The shift not only enhanced the company’s ability to adapt to market conditions but also positioned Quantiphi as a leader in several independent studies including Gartner and IDC.
Under her leadership, the company received the Best in Business Award, AI FinTech100 Award, and recognition as a leader in IDC MarketScape for Worldwide AI services. A noteworthy accomplishment is the improvement in conversion rates, from leads to SQLs and SQLs to actual business, increasing from 3% in 2022 to 5% in 2023.
A risk taker, Kerimes said making high-stakes decisions that impact the organization’s future comes naturally. “These decisions have varied, from overhauling entire departments and marketing strategies to reimagining our sales and marketing funnel to maximize its impact on the company’s performance,” she said.
Professionally, Kerimes said she leads by example and never hits the pause button on learning and curiosity. “The professional world is a constantly evolving beast and you’ve got to keep feeding your brain,” she said.
She also stresses the importance of networking and connecting with others. “Networking isn’t just a buzzword; it’s a lifeline,” said Kerimes. “Those relationships you build now are the key to future opportunities and insights.”
