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Recognizing 100 CEOs & C-level Executives
Doug Fisher Wrk Lab Inc

Doug Fisher

Co-Founder/Owner & Chief Operating Officer

Wrk Lab Inc

Location: Doral, Florida

Founded: 2019

Industry: Office Furniture and Commercial Relocations

As a new graduate, Doug Fisher began working in marketing and, at that time, was struggling financially. “Despite demonstrating strong performance, I was underpaid and, in seeking a mere $1/hour raise, I was not only denied but abruptly terminated as the company was downsizing,” he said. “From that moment, I committed myself to hard work and doing everything necessary to ensure that I would always be an indispensable asset to any team and company.”

His professional path propelled him into the mortgage sector and ultimately a role at a large commercial furniture manufacturer. “My reputation for successfully building companies continued to gain widespread recognition across the industry,” said Fisher. “My comprehensive experience on both the manufacturer and dealer sides led Herman Miller executives to approach me about acquiring one of their dealers.”

After a demanding six months, Fisher and his business partner completed the acquisition and Wrk Lab officially opened on January 1, 2019.

Wrk Lab Inc. is a proud certified minority-owned business and a MillerKnoll platinum certified commercial furniture dealership. At Wrk Lab, the firm specializes in crafting custom workspaces through creative and thoughtful solutions that inspire productivity and elevate any business environment. Wrk Lab Inc. represents MillerKnoll, the world’s largest commercial furniture manufacturer, along with over 200 other product lines, which means they can service any client, any lead time, any budget, any aesthetic and any function.

Since its launch, under Fisher’s leadership, the company revenue has doubled, marking a new chapter in growth and development in the industry. He also created Wrk Lab’s in-house commercial services division which diversified the firm’s portfolio and is a unique offering of the dealership.

“Wrk Lab continues to be the top dealer in our market, and we’ve expanded our business to servicing customers worldwide,” said Fisher. “Through relentless hustle and resilience, every opportunity has shaped my journey and fully equipped me with the skill set and confidence to be the business owner I am today.”

Since its inception, the company has been recognized as a best place to work three times, was named a 2024 business of the year in the $25 million to $49 million category, was honored as one of South Florida Business Journal’s top 100 private companies and named the 22nd fastest growing company with over $25 million in revenue.

Leading with compassion is what Fisher attributes to his success. “I am compassionate about my company, my teammates and my partners. With compassion comes empathy,” he said. “I’m empathetic, understanding, and always willing to jump in and work alongside my teammates and peers. With compassion comes care for my teammates and their families, and I have a strong desire to make a positive difference in their lives.”

Presented by:

Hub White

What is your secret superpower?

I would say my secret superpower is compassion. I am compassionate about my company, my teammates and partners. With compassion comes empathy. I’m empathetic, understanding, and always willing to jump in and work alongside my teammates and peers. With compassion, comes care for my teammates and their families and have a strong desire to make a positive difference in their lives. With compassion comes optimism. I am an eternal optimist, and my positive outlook keeps our team motivated and reminds us that there’s always a way forward, even in the toughest times. This all comes back 10-fold from my team’s loyalty, their exceptional work ethic and ability to deliver strong results to my company.

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