Recognizing 100 CEOs & C-level Executives

According to her colleagues, Jayne Hladio inspires others to elevate their contributions by caring for their hearts and minds while championing them and powering their potential. In her role as the president of Private Wealth and executive vice president at Associated Bank Private Wealth, serving clients, her staff and the community is a top priority for this Titan 100 Hall of Famer.

Associated Banc-Corp (NYSE: ASB) has total assets of $42 billion and is the largest bank holding company based in Wisconsin. Headquartered in Green Bay, Wisconsin, Associated is a leading Midwest banking franchise, offering a full range of financial products and services from more than 200 banking locations serving more than 100 communities throughout Wisconsin, Illinois and Minnesota.

Hladio joined Associated Bank Private Wealth two years ago to grow the wealth management business in the Midwest and beyond. In her role, she led growth that resulted in recognition as No. 1 in full-service satisfaction in the J.D. Power study for a fortune 200 provider along five dimensions, including client trust.

Under Hladio’s leadership, a complete overhaul of go-to-market approaches enabled clients to manage their wealth how, when and where they want. Hladio has also been instrumental in establishing a strategic roadmap for sustainable growth and relevance in an industry undergoing significant change. Immediate lift impact of double-digit deposit and household growth, annualized revenue growth and pre-provision income continue to accelerate positive operating leverage.

“Jayne’s proven ability to influence extends beyond her specific role to the entire organization and each community served over a 35-year track record of people-first commitment and futuristic innovation,” said her staff. “Our colleagues are enjoying the journey creating our future together with exceptional engagement scores and executed action items to ensure a sense of belonging and valued contribution demonstrated through record level referral activities between one another.”

According to Hladio, the best impact of all is the enhancement in the fulfillment of the financial lives of the firm’s clients in positioning a “financial planning as central” approach in the client experience model to ensure the best interests as a fiduciary provider is consistently delivered.

In addition, Hladio prioritizes empowering others as a leader. “We prioritize transparency and lifetime relationship value including non-bank benefits such as mentoring leaders at all levels and enabling our network and educational resources to support the dreams and aspirations of family and friends through our connections,” she said.

An active volunteer in the community, Hladio lends her talents to organizations such as the American Heart Association Go Red fundraising, Feed America, MWi, TEMPO Milwaukee, and Colleague Resource Group support.

Hladio said she defines wealth management in a variety of ways when communicating with her staff. “Wealth management assumes a multi-dimensional meaning with unprecedented value beyond dollars and cents,” she said. “What we must value most and will leave behind is our character, heart, and soul to permeate the limitations of time and place and leave our own unique watermark in history.”

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